Right now, wherever you are, imagine a Hero. He could be a comic book character, an action film star, or a mythological figure.
What does he look like?
I would imagine he is tall, likely lean and muscular. He probably is handsome, and has a physical presence that implies leadership.
Your vision no doubt is similar to many men’s visions. And I would further bet that there is one characteristic that NO ONE envisions him being…
And that is FAT.
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